https://irostyslav.github.io/tags/markets/Recent content in Markets on Rostyslav IvanitsaHugoen-usTue, 05 May 2026 20:46:59 -0700https://irostyslav.github.io/posts/blue-ocean/Mon, 13 Jan 2025 00:00:00 +0000https://irostyslav.github.io/posts/blue-ocean/Creating new, uncontested markets ‘blue oceans’ rather than competing in overcrowded ones ‘red oceans’. It emphasizes value innovation—simultaneously increasing customer value and reducing costs.